Friday, November 15, 2024
Ben & Jerry’s Sues Parent Company
Saturday, January 29, 2022
Unilever Come Under Fire
Sure, they possess a laudable ambition. After all, you can expect to earn more money and boost your bottom line when you make your business more sustainable. Reduced business costs, more innovative strategies, an improved reputation, and more new customers who value sustainability all work to increase the amount of money sustainable businesses earn.
But that is only one part of the business equation.
Like all business entities, other factors will be scrutinized – whether it is profitability, earnings growth, market share, liquidity, value creation and the other performance indicators that business practitioners are familiar with.
Unilever’s issue is their lacklustre performance which has become a tad too obvious – it appears they haven’t done well enough in squeezing growth out of their existing $120 billion collection of brands!
On Tuesday, the maker of Dove soap and Magnum ice cream revealed their intention to cull 15% of their senior managerial positions to speed decision-making and boost performance.
And a major revamp of the consumer goods company is also underway.
Their beauty and personal-care arm, which have been growing at the slowest pace of Unilever’s three major divisions, are being broken up into two under the new organization.
They plan to separate their Foods and Refreshments business into two separate entities that will bring more transparency to the performance of their ice-cream operations, which includes brands such as Ben & Jerry’s, Klondike and Magnum.
Additionally, Jope is seeking to reorganize the foods business around healthier habits, aiming to build a portfolio of plant-based meat and dairy alternative brands that will generate 1 billion euros worth of revenue by 2025. He has already expanded into the fast-growing vitamins, minerals and supplements space with the acquisition of Olly Nutrition in 2019.
Of course, Jope is betting all of the above will produce the desired results.
In any case, he knows only too well that he is at a critical juncture, coming under increasing pressure to chart a new course as the company’s share price lags rivals. Equally important, there is an urgent need to ease shareholders' concerns after a failed takeover bid.
Unilever, whose shares have fallen about 13% over the past year, last week effectively abandoned plans to buy GlaxoSmithKline's consumer health care business for $67 billion.
Their proposal, rejected by GSK, was widely criticized by investors as being a costly and risky distraction from dealing with pressing challenges to the business, such as surging inflation in emerging markets and weakness in healthy foods.
The prevailing sentiment is that the purpose of all this strategic rethink and organizational overhaul is very clear: damage limitation.
Still, no matter the direction that Unilever take, one thing stays concretised: The Unilever Sustainable Living Plan. They will continue to advocate and promote the sustainability ethos of their brands.
But what is it about a Unilever product that makes it so sustainable? Can a consumer goods giant which are active in 190 countries, have a portfolio of more than 400+ brands and annual sales worth $57.942 billion in 2020, really save the planet – and sell more products at the same time?
It cannot be denied that Unilever’s sustainability strategy has been widely applauded. Admittedly, they do put more effort into saving the planet than many other companies – but don’t be so easily fooled by their rhetoric.
They score well because they alone determine what constitutes ‘sustainability’! If you delve deeper into their practices, you’ll soon realize that the sustainability thingy is merely a business tool to boost their image, save money and create marketing opportunities.
In fact, according to Ethical Consumer, their research highlights ethical issues concerning Unilever – and these include environmental reporting, habitats and resources, palm oil, pollution and toxics, human rights, workers' rights, supply chain management, irresponsible marketing, animal rights, animal testing, factory farming, anti-social finance, controversial technologies and political activities (Webpage https://www.ethicalconsumer.org/company-profile/unilever).
On top of that, there are naysayers who are kicking up a fuss that Unilever focus too much on environmental and social strategies and not enough on their core businesses.
At the end of the day, unless Unilever’s performance indicators can show an upward trend, the game-changing USLP won’t mean much at all to their investors and/or other stakeholders.
Thursday, January 7, 2021
87 Million Cases and the Despairing Mermaid
As of today at 00:00 GMT, the world has reported more than 87 million Covid-19 cases and approaching 2 million deaths.
A picture of a mermaid being surrounded by trash in Bali's Kuta Beach in Indonesia has gone viral.
In an interview with Coconuts, Laura said that the idea behind the visual was to get people’s attention to the issue of plastic waste and consumption using her mermaid stunt.
Describing her feeling as paralyzed upon seeing the plastic waste strewn all over Kuta Beach two days ago – she said she was overwhelmed with despair over an issue that couldn’t be solved by an individual.
Still, there are people who cared, whether local officials, residents and/or volunteers and they came out in force to clean up the beach. Truly, the community has risen up to the challenge to protect our much-abused planet.
She had taken to Instagram to pen down her feelings saying that the plastic tide will keep on happening until polluters STOP MANUFACTURING and selling things we use for minutes that pollute the ocean and environment for centuries.
It shouldn’t be up to communities to clean up this trash… and she identified the corporations responsible: @cocacola, @lifeatdanone, @lemineraleid, @nestle, @pepsico, @unilever, @minumvit, @mondelez_international. And others too, for sure.
Therefore, corporations must STEP UP! Indeed, the world wants them to put the environment before greed. As she says, clean ups and recycling are not the long term solution.
Stop making thrash and there won’t be thrash.
Monday, June 29, 2020
Facebook's Advertiser Revolt
Joy Howard, chief marketing officer of the password manager Dashlane, another participant in the boycott, said: “Facebook is not committed to change. They will only say what money makes them say. It’s time for us to put our money where their mouth is”. James Quincey, chairperson and CEO of The Coca-Cola Company said: “There is no place for racism in the world and there is no place for racism on social media” – and that social media companies need to provide “greater accountability and transparency”.
In fact, Zuckerberg’s purported changes don’t go nearly far enough.
Saturday, June 20, 2020
Beauty Products That Embrace Racism
I think it’s right that Johnson & Johnson have arrived at a decision to stop selling skin-whitening creams popular in Asia.
The skin-whitening market that includes Garnier's White Complete, L'Oréal's White Perfect, and Ponds' White Beauty recruit light-skinned Bollywood superstars – the likes of Priyanka Chopra, Aishwarya Rai, and Hrithik Roshan – to sell fantasies of epidermal transformation as the basis for a happy and rewarding life.
Sunil Bhatia (right), a professor of human development at Connecticut College, USA, in his piece about deep-rooted internalised racism and social hierarchies based on skin color published on April 17, 2017 in US News & World Report said emphatically: “This is not bias. This is racism”. The fact that the non-white population embraces it so readily is really sad and hard to swallow because it means they are ever willing to surrender their self-respect and dignity as persons of “color”.
Tuesday, August 11, 2015
Parody Rap Against Unilever
Thursday, November 28, 2013
SNHU Divorces HELP
Photo illustration by 731; Campus: Courtesy SNHU
Harvard, Stanford, and the Massachusetts Institute of Technology have gained attention with their MOOCs, or massive open online courses, which are free and feature famed professors. Critics of these programs say that with no business model, they’re little more than a branding exercise.
Friday, May 17, 2013
Unilever Malaysia Gives Guest Lecture
Tuesday, April 9, 2013
Even Retired Generals are Battle-ready
Wednesday, April 3, 2013
Apple Says Sorry
Cook had explained: “In the process of studying the issues, we recognize that some people may have viewed our lack of communication as arrogant, or as a sign that we didn’t care about or value their feedback”.
The Apple apology was overdue but I suppose, it’s better late than never. In case, anyone in Apple thinks it is not a big deal – consider that China accounted for $22.8 billion in sales in fiscal 2012. Didn’t I say, business is business?
Bloomberg referred to the Apple apology as a rite of passage for foreign brands in China. This is to assume that Apple and other foreign brands are being picked on by Chinese authorities. This is simply not true. Consumer dissatisfaction was real and Bloomberg was being mischievous.
Najib made a faux pas in his dissolution speech which was telecast live nationwide. Many did not realize that Najib had said “Pada pagi ini, saya telah pun menghadap Seri Paduka Baginda Yang Di-Pertuan Agong dan menyembah warkah kepada baginda memohon perkenaan supaya parlimen ke-12 dibubarkan pada hari ini Rabu, 3 April 2012”. [“I had an audience with the Yang di-Pertuan Agong and delivered the letter to dissolve the 12th Parliament (session) today, Wednesday, April 3, 2012”].
Going by Najib’s speech, Parliament was dissolved last year and not 2013!
Monday, October 29, 2012
Axe Commercial that is a Big Lie!
Don’t be quick to jump to conclusions lah – they left in order not to suffer from indigestion. When stomachs are full, it is hard to listen attentively to speeches, especially the ones that go on and on like a broken record.
Thursday, September 6, 2012
Axe Commercial Axed
The TV commercial, by agency BBH New York, is set to the Daniel Johnston track “True Love Will Find You In The End” and is concluded with the tagline: 'Hair. It's what girls see first.' But the ad, though intended to be humorous, has prompted a backlash from viewers, who consider it to be sexist.


Office romance: The ad is set in a workplace and the two characters are depicted as co-workers


At last! Finally the two characters' human versions are revealed when they lock eyes at a bus stop
Finale: As the pair approaches one another, the tagline appears, reading: Hair. It's what girls see first
This is not the first time an ad for Axe, which is owned by Unilever, has sparked controversy.
And last year, an ad that showed angels falling from heaven because they were attracted to a man's deodorant was banned in the UK and South Africa after regulators ruled that it could offend Christians.
Viewing this commercial, I am glad that I have been boycotting Unilever products all these years! If you wish to know why, check out my story at this link http://helpvictor.blogspot.com/2008/10/walls-story.html.











































