After launching their cheapest electric models (starting under $14,000), declaring a price war with gas-powered cars, China's BYD are taking aim at a new market.
Already, in December, the brand began deliveries of its first vehicle, the U8 off-road SUV, with starting prices over $150,000 (1,089,000 yuan).
The luxury SUV has generated hype as a Mercedes G-Class and Land Rover Defender rival with 1,200 hp and premium features like tank turns and tire blowout stabilization.
BYD have even shown off the U8’s “float mode”, which helps the vehicle navigate through water during emergencies. In fact, the SUV made its debut in Europe at the 2024 Geneva Motor Show (February 26 – March 04, 2024).
And on February 25, BYD officially launched the Yangwang U9 electric supercar with a listing price of $233,400 (1,680,000 yuan). Pre-orders started on the same day, and customers who want to purchase U9 must pay a non-refundable 300,000 yuan deposit. BYD will offer a warranty for 6 years or 150,000 km.
The official top speed of YangWang U9 is 309.19 km/h. It was tested on the famous Shanghai International Circuit, reaching the official lap time of 2 minutes, 17 seconds, and 65 milliseconds.
Here are the times of other cars for comparison:
- Nio EP9: 2 minutes, 01 seconds, and 11 milliseconds
- BMW M5 F90: 2 minutes, 22 seconds, and 828 milliseconds
- Porsche Panamera Turbo: 2 minutes 27 seconds, and 727 milliseconds
With BYD’s Disus X full active body control system, the two-door coupe can jump, shake, and dance. It even comes with four different “dance mode” songs so you can dance to the beat:
With an 800V system, the electric supercar can charge from 30% to 80% in 10 minutes, it is claimed. It also supports dual charging.
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