I spent Saturday in Malacca. It has been some time since I returned to my hometown and it is always great to be back there.
One need not be a marketer (or even a marketing student) to notice how ubiquitous Mamee Double-Decker is in Malacca. After all, the food and beverage company started here.
For those not familiar with this company, Mamee Double Decker is home to best-selling brands like Mister Potato, Mamee Instant Noodles and Mamee Monster.
Check out these photos – their branding is just about everywhere:
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