Wednesday, May 17, 2017

A Click Farm

If you are infected with the maddening expectation to have as many likes on your “pages” – then you will need to secure the services of a “click farm” for immediate gratification.
In fact, everyday business operations involve and not limited to: liking and commenting on social media, making fake ratings for mobile apps on the App Store and Google Play, and even leaving fake product ratings on websites like Amazon.
A "click farm" is a business that pays employees to click on website elements to artificially boost the status of a client's website or a product.

Images via @EnglishRussia
Already, a video of a "click farm" based in China has emerged online and it's pretty disturbing. The footage shows rows of rows of phones lined up on shelves to give ratings and "Likes" to pages on multiple social media websites.
According to the Russian reporter who filmed the set-up, there were around 10,000 handsets.
Certainly, it is not uncommon for celebrities (and politicians too) and companies to pay thousands of dollars to get their apps and pages more likes by using the services these places offer, the Daily Mail had reported.
Suddenly, PM Najib Razak with his 3,280,074 likes on his Facebook page comes to mind!
After all, the more "Likes" and good reviews a page gets, the more popular it'll become. These liking-machines are a way of making sure something goes viral and gets seen by a gargantuan audience.
According to the Daily Mail, much of the current digital manipulation is carried out in China and Russia, with influences being felt worldwide.

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